Best of Best WordPress Tutorials of 2022 on WPBeginner

2022 is about to come to an end, and like every year it brings us an opportunity to look back at our accomplishments and goals.

This year, slow economic activity drove many people to start a new website or online business. A large number of users took advantage of WPBeginner’s free resources to launch their businesses online.

We are grateful for the continued support of our users, which provides us with inspiration and energy to move forward.

To keep up with our tradition, in this article we’ll share our staff pick of the best of best WordPress tutorials on WPBeginner.

We’ll also share an overview of 2022 from our CEO to gain some perspective and reflect upon the progress.

WPBeginner Recap 2022 by Syed Balkhi

2022 has been a wonderful year, and it was full of new experiences.

This year, I definitely pushed myself to new limits when it came to time management, balancing priorities, and business growth.

I turned 32, visited 8 countries including a trip to the Arctic circle and an African safari where I saw a black Rhino, bought a few companies, launched new products, and overall I’m ending the year stronger than ever.

None of this would be possible without the support of my wife, Amanda, and my family.

We accomplished a lot in 2022, and like always I learned a ton of lessons.

Note: I did a personal 2022 year end review on my blog that has more lessons and insights along with my goals for 2023.

This year WPBeginner turned 13 years old which means we officially have a teenager on our hand.

We spent a lot of time this year creating new content, but most importantly updating hundreds of previously written tutorials to ensure they’re all up to date.

I’m really proud of the work our team has done. Aside from the content side, our software products passed the milestone of 20 million active installs. We celebrated it with a NASDAQ billboard in Time Square.

This was a pretty huge moment for our entire team — going from a blog to being on Time Square in New York City!!!

For me personally, it was a dream come true moment, and this is proof that hard work does pay off.

Our WPBeginner Engage community on Facebook passed 90,000 members, and it’s the largest WordPress facebook group (it’s free to join).

WPBeginner YouTube Channel passed 282,000 subscribers, and we passed 43 million video views.

We launched the WPBeginner podcast this year, and we got over 29,000 views on YouTube as well as over 4000+ downloads. This is a new content experiment for us, and I can see our monthly downloads continue to grow steadily.

Please let me know your thoughts on the podcast and make sure to subscribe on Apple Podcast, Google Podcasts, Spotify, or YouTube.

WPBeginner – Fun Fact:

Our team has now grown to over 230+ people across 45 different countries. We’re hiring for full-time remote positions. If you’re interested, check out our Careers page.

Our growth is a direct result of the incredible growth of WordPress. It is the world’s most popular website builder used by over 43% of all websites.

I shared 3 trends that I believe will help WordPress market share grow to 50% and beyond.

From 2012 – 2022, WordPress went from powering 15.8% of the web to now powering 43% of all websites.

For perspective Shopify powers ~ 4.1%.

Here are 3 trends that I believe will help WordPress' market share grow to 50% and beyond.

Here's a quick 🧵

— Syed Balkhi (@syedbalkhi) September 22, 2022

We have a lot free tools in the works for WPBeginner readers, and I can’t wait to share them with you over the next two months.

One of the questions I often get from new readers is how does WPBeginner make money? Well, it’s through our suite of premium plugins and SaaS application. I did a brief overview of WPBeginner income, but here’s a quick recap of our various products.

AIOSEO

All in One SEO (aka AIOSEO) is one of the most popular WordPress SEO plugins that’s now being used by over 3 million websites. This year the team worked really hard to make it by far the best SEO toolkit in the market.

If you want to improve your SEO rankings, then you should use AIOSEO.

We added a powerful Link Assistant feature to help automate the internal linking process. It also lets you see which domains you’re linking out to, which posts have no links, and so on. This is great for both SEO pros and business owners.

I had this feature built to help our businesses improve our content marketing, and also do SEO cleanups when we acquire new businesses.

We also introduced the Next-Gen Schema generator to help you level up your on-page SEO game. Basically you can generate custom schema templates to improve your SEO rankings without writing any code.

Aside from that, we added the headline analyzer to help you write better headlines, we created an automated table of content block that’s actually customizable, and so much more.

There is a reason why AIOSEO has seen the level of growth that we did this year as more people are switching away from legacy WordPress SEO plugins to AIOSEO. Here are 9 reasons why you should switch to AIOSEO.

There’s also a free version available too which is plenty powerful.

WPForms

WPForms is the fastest growing online form builder for WordPress with over 5 million active installs. It’s now the #7 most popular plugin in the WordPress.org plugin directory. Here’s a link to the WPForms free version.

This year we added several powerful features to help you improve your workflow and save time. For example, we introduced Form Revisions which adds version control for online forms. We also added form tags, ability to recover deleted forms, form locator, and form search to make managing forms a breeze.

We added a form layout field to allow you to create multi-column form layouts without any code. This was a much requested feature, and I’m glad the team was able to get it out.

Aside from that, we added a native integration for Google Sheets (no need for Zapier). We also added integrations for HubSpot and PayPal commerce along with introducing more powerful anti-spam settings.

WPForms is continuing to raise the bar, and I’m really proud of our team.

The WPForms team also did their own 2022 Year in Review post which is far more interactive and super cool.

WPCode

We launched a new product called WPCode which is a WordPress code manager to future-proof your website customizations using smart code snippets.

WPCode is like the ultimate Swiss-Army knife tool that will help you replace dozens of existing WordPress plugins while making your website faster. My ultimate goal here was to help website owners save time and hassle while managing website customizations.

The idea came mainly from our users because about a decade ago in 2012, I created a free plugin called Insert Headers and Footers. This plugin made it easy for you to add code in WordPress header or footer area such as Google Analytics script, FB pixel, other tracking codes, and such.

Over the years, the plugin grew to over 1 million active installs. Every month, I would get requests from users to add more functionality such as the ability to conditionally load scripts on certain pages, ability to add code snippets in other areas of the website, and so on.

So we rebranded the plugin to WPCode (much better name), and we made it 100x more powerful. Best of all we kept most things free.

I can say it’s by far the MOST POWERFUL plugin you’ll install on your WordPress site, and I’m not exaggerating. You can read my full announcement here or watch this video on WPBeginner channel to see why I am so excited about this plugin.

We have big plans for it. Just last month, we launched the Private Cloud Snippets library to improve developer workflow. You can now save all your code snippets to cloud and re-use them across multiple client projects.

We also added code revisions (aka version control) to WordPress admin area, built deeper integration for WooCommerce & EDD, created device-specific snippet rules, and a whole lot more.

You can expect a lot of great things coming from WPCode in 2023.

SendLayer

SendLayer is another new product that we launched this year. It’s an email delivery platform that helps you get your website emails into your user’s inbox with maximum deliverability, reliability, and scalability.

You can use SendLayer with WordPress or any other platform that you prefer because it’s a powerful SMTP email service API. It gives you reliable email delivery while protecting your domain reputation from spam filters and giving you detailed email logs along with open & click analytics.

2023 will be a big year for SendLayer — we’re planning some big announcements in the next couple months.

I shared more details in our announcement post on why I’m so excited about this.

WP Simple Pay

Last year, we acquired WP Simple Pay as part of the Sandhills product acquisition. It’s a simple yet powerful solution that helps you accepting one-time and recurring payments on your WordPress site without setting up a shopping cart.

We redesigned the website to highlight the features it offers, and we also added tons of other powerful features like the ability to add Buy Now Pay Later, Automatic tax calculation based on user location, flexible coupon management, pre-made payment form templates along with deep integration with WordPress page builders, a brand new onboarding wizard, and so much more.

There’s a free version available as well that you can use to accept payments securely on your website with mobile-optimized forms, card validation, and more.

I’m really proud of how this product is evolving, and we have some big features coming next year. Other Notable Product Highlights

• OptinMonster which is the #1 popup and conversion optimization plugin that I created for our business added revenue attribution this year, so now you can see exactly how much revenue you generate from each popup campaign. We also added dozens of new templates, smart blocks, field mapping, and deeper integrations.
• MonsterInsights is the best WordPress analytics plugin in the market used by over 3 million websites. This year we introduced a new WordPress User Journey feature for eCommerce which shows you all the steps the user took before making a purchase.
• Easy Digital Downloads team launched version 3.0 which was a major re-factor. Now includes support for block editor, multi-currency, improved checkout forms, better reporting, and more. This is the eCommerce plugin that I use to sell our digital products.
• MemberPress which is the best membership plugin for WordPress added certifications, so now you can offer certificates to students upon completion of the course. MemberPress continues to be the leading solution for creating membership sites & LMS sites.
• Smash Balloon is the most popular social media feeds plugin for WordPress. This year the team completely revamped all the plugins to add a much improved social feed customizer with live preview and more.
• Uncanny Automator, the leading WordPress workflow automation plugin now has over workflow 100+ integrations to help you automate your WordPress site. This plugin can help you eliminate Zapier so you can save more money and time with website automations.

Acquisitions and Investments

This year we did few really great acquisitions & investments. Here are the new products that have joined the WPBeginner family

FunnelKit (formerly WooFunnels)

is a leading sales funnel builder and marketing automation platform for WooCommerce. Over 18,000+ smart store owners use FunnelKit to create high-converting checkouts, order bumps, one click upsells & automations that are proven to boost profits. They also have a really powerful email automation and CRM product called FunnelKit Automation (formerly Autonami). It’s basically an ActiveCampaign alternative for WordPress which gives you the email marketing & SMS features for a fraction of the cost.

You can read the full story to see screenshots, animations, and more.

We also acquired WP Charitable, a popular donation and fundraising plugin. Over 10,000+ non-profit organizations and website owners across the world use Charitable to create fundraising campaigns and raise more money online (see the full story).

End of November, one of the WPBeginner Growth Fund companies, Strategy11, acquired WP Tasty and Nutrifox.

Strategy11 is the team behind Formidable Forms, Business Directory Plugin, and Advanced Classified. Steve & Steph Wells joined the WPBeginner Growth Fund in 2018, and we have seen tremendous growth in the business since then.

When the opportunity presented itself, we decided to acquire the WP Tasty plugin suite which offers a suite of tools for food bloggers including a WordPress recipe plugin, a smart roundup plugin, affiliate management plugin, and a better Pinterest integration.

Nutrifox is a SaaS nutrition label generator for food bloggers as well food brands who’re looking to show nutrition labels for compliance reasons on their website.

Aside from these, we have recently acquired few other businesses, but the announcement is not public yet, so I will be sharing those likely in January or February

Want us to acquire or invest in your business? Learn more about the WPBeginner Growth fund where I invest in WordPress and SaaS companies.

With that said, let’s take a look at 2022’s best WordPress tutorials on WPBeginner.

January

How to Display Your Form in a Single Line in WordPress (Easy Way) – Not all forms need multiple fields and some may even look good in a single line. In this tutorial, we showed how to easily display forms in a single line in WordPress.

How to Fix ‘Comments Are Closed’ in WordPress (Beginner’s Guide) – A common WordPress issue that is often caused by misconfigured WordPress settings. In this article, we showed how to easily resolve the ‘Comments are closed’ issue in WordPress.

How to Create a Video Membership Site in WordPress – WordPress makes it easier to sell on-demand and members-only content. In this tutorial, we walked users through the steps to build a video membership website in WordPress.

What Are Web Push Notifications and How Do They Work? (Explained) – We published an explainer about web push notifications for beginners. The article talks about web push notifications and how beginners can use them to grow their businesses.

How to Easily Create a Custom WordPress Theme (Without Any Code) – Ever wanted to make a custom WordPress theme exactly to your liking? In this article, we showed how to easily create a custom WordPress theme without writing any code.

February

How to Increase Your Landing Page Conversions by 300% – Landing pages are an important marketing tool to boost sales. In this article, we shared proven tips that help users increase their landing page conversions.

How to Create a Facebook Ads Landing Page in WordPress – If you are running Facebook ads, then you would want to direct users to a properly optimized landing page. In this tutorial, we showed how to easily create a beautiful Facebook ad landing page in WordPress for higher conversions.

How to Disable Widget Blocks in WordPress (Restore Classic Widgets) – WordPress replaced the widget screen with new widget blocks. However, many users have themes built for legacy widgets. In this article, we showed how to disable widget blocks and use legacy classic widgets.

How to Add Nofollow Links in WordPress Navigation Menus – Adding nofollow attribute to external links is helpful for SEO but how do you add it to a navigation menu link? In this tutorial, we showed +how to easily add nofollow links in navigation menus.

March

How to Add IndexNow in WordPress to Speed Up SEO Results – IndexNow is a new SEO feature that allows websites to get their new content indexed by popular search engines. In this tutorial, we explained how to add IndexNow in WordPress to improve SEO.

How to Properly Use Focus Keyphrase in WordPress – Optimizing your content for a focus keyphrase helps you improve SEO rankings. In this article, we explained how to properly use focus keyphrase in WordPress to improve search rankings.

18+ Best ClickFunnels Alternatives – ClickFunnels is a website builder tool for marketers to create sales funnels and boost conversions. In this article, we discussed its pros and cons and shared the best ClickFunnels alternative that are actually better and less expensive or free.

How to Fix ‘The Site Is Experiencing Technical Difficulties’ in WordPress – This is a vague and common WordPress error that may be very frustrating for beginners. In this article, we showed how to easily fix ‘The site is experiencing technical difficulties’ issue in WordPress.

April

Best Internal Linking Plugins for WordPress – Internal linking is critical for better SEO rankings and higher pageviews. In this article, we showcased the best internal linking plugins for WordPress that you can use to automatically or manually add internal links.

How to Accept Apple Pay in WordPress – Apple Pay is a convenient payment solution for customers and small businesses. In this article, we showed how to easily accept Apple Pay in WordPress without hiring developers.

Elementor vs Divi vs SeedProd (Compared) – Users often ask us about which is the best page builder among the top contenders. In this article, we compared Elementor vs Divi vs SeedProd to figure out which is the best site builder tool for WordPress beginners.

How to Accept Recurring Payments in WordPress – Many online businesses rely on recurring payments instead of one-time payments. In this beginner’s guide, we shared four methods to easily accept recurring payments in WordPress.

May

Beginner’s Guide: How to Use WordPress Block Patterns – Block patterns are a new WordPress feature that allows site owners to quickly insert common layouts into their pages using the Gutenberg content editor. In this article, we explained WordPress block patterns and how to use them.

How to Easily Add a Download Link in WordPress – Adding a download link in WordPress makes it easier for your customers to download files. In this tutorial, we showed multiple ways to easily add a download link to WordPress.

How to Add Collaboration in WordPress Block Editor (Google-Doc Style) – For multi-author WordPress websites, collaboration can become quite complicated. In this article, we showed how to easily add Google Docs style collaboration in the WordPress block editor.

How to Accept Google Pay in WordPress (The Easy Way) – Google Pay is another convinient payment option for mobile customers. In this article, we showed how to easily accept Google Pay on a WordPress website.

How to Limit the Number of WordPress Form Entries – Do you want to limit the number of entries users can submit using a WordPress form? In this tutorial, we showed how to easily limit the number of WordPress entries.

June

How to Add Text on Top of an Image in WordPress – We have been often asked by users about how to add text on top of an image in WordPress. In this article, we showed multiple ways to easily add text on top of an image in WordPress.

How to Display WordPress Form Entries on Your Site – Some website owners want to collect data via forms and display it on their website. Whether is a survey, feedback, or other user generated content. In this article, we showed how to easily display WordPress form entries on your website.

Best Call Center Software For 2022 – Many users like to talk to a business on the phone instead of email. Adding a call center software for your support and sales team can help convert those users into paying customers. In this article, our experts picked the best call center software for small businesses.

How to Create a Reddit-Like Website with WordPress – Reddit is a popular online community with millions of highly engaged users. In this article, we showed how you can easily create a Reddit-like website with WordPress.

July

How to Make a Multi Vendor Ecommerce Website with WordPress – Do you wanto create a multi-vendor eCommerce platform? In this article, we showed how to easily make a multi-vendor eCommerce website in WordPress.

How to Create an Author Website in WordPress (Step by Step) – WordPress is quite popular among best-selling authors. In this article, we showed how to create a professional author website in WordPress.

How to Connect Multiple WordPress Sites Together – Do you want to connect multiple WordPress websites to automate everyday admin tasks? In this article, we shared 3 easy ways to connect multiple WordPress sites together.

How to Sell Digital Art and Graphics Online – WordPress makes it super easy to sell anything online. In this article, we talked about how to easily sell digital and graphics online using WordPress.

August

How to Easily Integrate Shopify with WordPress (Step by Step) – Do you want to use Shopify and WordPress together? In this article, we showed how to easily integrate Shopify with WordPress and take advantage of both platforms.

How to Set Up Automated Drip Notifications in WordPress – Drip notifications allow you to send scheduled notifications to subscribers via email or push notifications. In this article, we showed how to set up automated drip notifications in WordPress.

How to Customize WooCommerce Emails – Default WooCommerce emails are quite plain and boring. In this article, we showed two ways to easily customize WooCommerce emails to make them more useful.

How to Customize the Search Results Page in WordPress – The default WordPress search is too basic for most websites. In this tutorial, we walk you through the steos you can take to customize WordPress search results page with better results and user experience.

September

Best Monthly Web Hosting Plans – Are you looking for a monthly web hosting plan? In this showcase, our experts picked the best monthly web hosting plans (starting at $4.95 per month).

The Ultimate Guide to GA4 in WordPress for Beginners – With the current version of Google Analytics being sunset on July 1, 2023, we got a ton of questions from users about the new Google Analytics 4 (GA4). In this beginner’s guide, we explained Google Analytics 4 for WordPress users.

How to Create a Table of Contents in WordPress Posts and Pages – a Table of Contents improves user experience for longer articles and can also help with SEO when used properly. In this tutorial, we showed how to easily create a table of contents in WordPress posts and pages.

2022 Blogging Statistics, Trends & Data – For this article, our research tream collected the most interesting and significant blogging statistics, trends, and data. This information can help you analyze some of the latest trends in blogging and how it has evolved over time.

October

Reasons Why We Switched from Yoast to All in One SEO – On WPBeginner, we switched from Yoast to All in One SEO for WordPress. This article explained top reasons why we switched from Yoast to All in One SEO.

How to Speed up WooCommerce Performance – Speed is crucial for the success of an online store. In this guide, we shared easy to implement tips to speed up WooCommerce performance.

How Much Traffic Can WordPress Handle? – One of the common misconceptions about WordPress is that it is harder to scale for large traffic. In this article, we debunked this myth by explaining how much traffic can WordPress handle.

In October, our research team published three new resources:

• Ultimate Web Hosting Statistics and Market Share Report (2022) – A comprehensive resource of web hosting statistics, trends, and market share data.
• Internet Usage Statistics and Latest Trends for 2022 – A detailed resource of internet usage statistics, trends, and data.
• 2022’s CMS Market Share Report – A look at the market share of different Content Management Systems with stats, data, and latest trends.

November

The WordPress SEO Crawl Budget Problem and How to Fix It – Search engine bots set a crawl budget for each website, and your website may end up wasting it on unnecessary pages. In this article, we explained the SEO crawl budget problem and how to easily fix it.

How to Offer an Ad-Free Version of Your WordPress Site to Subscribers – Want to remove advertisements for paid subscribers of your website? In this tutorial, we showed how to easily offer an ad-free version of your website to subscribers.

GoDaddy Website Builder vs WordPress – Which One is Better? – GoDaddy offers a basic website builder tool to quickly create simple websites. In this article, we compared GoDaddy website builder vs WordPress to show which one is better.

How to Easily Add Browser Tab Notification in WordPress – You may have noticed some websites with tabs highlighted with animations, icons, and text. In this tutorial, we showed how to easily add browsser tab notification in WordPress.

How to Add a Buy Now Button in WordPress – Do you want to add a quick buy now button in WordPress? In this tutorial, we showed 3 ways to easily add a buy now button in WordPress.

December

How to Sell Excel or Google Spreadsheets in WordPress – Excel and Google spreadsheet files are popular items sold online. These can be templates, printable workbooks, and more. In this tutorial, we showed how to easily sell Excel or Google spreadsheets in WordPress.

What is Headless WordPress and Should You Use It? – A headless WordPress website separated WordPress from the front-end. In this guide, we explained headless WordPress with pros and cons.

A History of Blogging (1993 – Present Day Timeline) – Our team compiled and updated a useful resource about blogging. In this resource, you’ll see a comprehensive history of blogging from 1993 to present time.

How to Enable Maintenance Mode for WooCommerce – Worried about misplaced orders when you are performing maintenance tasks on your WooCommerce store? In this tutorial, we showed how to enable maintenance mode for WooCommerce to safely execute maintenance tasks.

How to Add Venmo in WordPress & WooCommerce – Venmo is a popular and convinient payment gateway. In this guide, we showed how to easily add Venmo in WordPress and WooCommerce as a payment method.

These were some of the best WordPress tutorials on WPBeginner in 2022. We hope that you found them helpful.

We want to thank all WPBeginner users, who visited our website, offered feedback, left comments, and shared it with others. We truly appreciate you.

We look forward to adding even more useful WordPress tutorials in 2023. Have a Happy New Year.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

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How to Export Email Addresses from WordPress Comments

Do you want to export email address from your WordPress comments?

The people who comment on your site are already engaged with your content, and that makes them the perfect audience for email marketing or retargeting ads. As long as you get the right permissions, you can target these users by exporting their contact information.

In this article, we will show you how you can export email addresses from the WordPress comment section.

Why Export Email Addresses From WordPress Comments?

There are a few different reasons why you may want to export email addresses from WordPress comments but the most common is to build an email list.

However, according to digital privacy guidelines, you must have permission to contact the people who comment on your website. The default WordPress comment form doesn’t give users a way to opt into your email updates, which means you can’t simply add these people to your mailing list. One easy fix is to add custom fields to the comment form in WordPress so that anyone who leaves a comment can opt into getting emails from you.

The following screenshot shows an example of how this might look on your website.

When the person posts their comment, their response is added as comment meta data. You can then export the meta data along with the email address, and see whether you have permission to email that person.

In the following image, you can see an example of a spreadsheet containing one comment author who has opted into getting email updates and one author who doesn’t want to receive any messages from you.

This allows you to build a mailing list without breaking important privacy rules such as GDPR.

There may also be some sites where you already have permission to email anyone who comments on your content. This often includes private WordPress blogs such as a classroom website or a family blog. In this case, simply exporting the list of email addresses may be easier than asking every single person for their contact information.

With that in mind, let’s see how you can export email addresses from WordPress comments.

How to Export Email Addresses from WordPress Comments

The easiest way to export email addresses from your WordPress comments is by using WordPress Comments Import & Export.

This plugin lets you export different information from the WordPress comment section including email addresses and any meta data that was added via a custom field.

To begin, you’ll need to install and activate the plugin. If you need help, then please see our guide on how to install a WordPress plugin.

Upon activation, go to Comments » Comments Im-Ex.

By default, the plugin will export data from all the comments that people have posted across your website.

Depending on your site, this might be a lot of information for you to read through.

With that being said, you may want to filter the comments that the plugin exports. One option is to only export comments that were posted within a particular timeframe.

To set a time limit, scroll to the ‘Date’ section. You can then click on each date field and then choose a start and end date from the calendar popup.

You can also export comments from a specific post only. For example, you might be running a giveaway or contest where everyone who comments on a particular post gets entered into a prize draw.

You can then export the email addresses from this post and pick your winner.

To limit the export to a specific page, click on the box next to ‘Articles’ and then select any post from the list.

Once you’ve done that, scroll to the ‘Columns’ section which lists all the information you can include in the export.

By default, the plugin exports all the data from each comment, so you’ll typically want to uncheck the information you don’t need. For example, if you’re not interested in the author’s IP address then you can click to uncheck the comment_author_ip box.

You can check or uncheck any boxes you want. However, since we want to export a list of email addresses it’s important to check the comment_author_email box.

Did you add a custom opt in field to the comment form? Then make sure you check the comment_meta box so you can see whether the author opted into receiving email updates.

When you’re happy with how the export is set up, go ahead and click on the Export Comments button.

The plugin will now export all the email addresses and you can download that CSV file.

Next, open the file using any app or program that supports the CSV format, such as Microsoft Excel or Google Sheets, as you can see below.

You can now filter the comments based on whether these people opted into receiving emails.

How to Get the Most Out of Your Exported Email Addresses

After exporting the email addresses from your WordPress comments, there are a few different ways that you can use them.

If the comment author opted into getting email updates from you, then you might add them to your email newsletter. You can then send these people news, tips, and updates about your business or website.

You can also add the users in your CRM to do regular personal reach outs to build your network.

Another use for your exported email addresses is for Facebook retargeting ads. Facebook lets you upload a list of email address so you can target only those users with your ad campaign.

We hope this article helped you learn how to export email addresses from WordPress comments. You may also want to check out our guide on how to allow user registration on your WordPress site and the best contact form plugins.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

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How to Switch from Gumroad to WordPress (Step by Step)

Do you want to switch from Gumroad to WordPress?

Gumroad is an online marketplace where users can sell digital goods. From games to music to courses and videos, Gumroad used to be a good eCommerce platform for creators. However, many users are looking to switch from Gumroad to WordPress because they have raised their fees to 10% for each transaction.

In this article, we’ll show you how to easily switch from Gumroad to WordPress, so you can grow your online business without the Gumroad tax.

Why Do You Need to Switch From Gumroad to WordPress?

Gumroad is a popular eCommerce platform that allows users to sell digital goods online.

However, they now charge a 10% flat fee on each sale. This 10% does not include credit card processing or PayPal fees.

Plus, an additional 10% fee is charged if a product is sold through the ‘Gumroad Discover’ feature, or their ‘Global Affiliates’ program. That’s a lot of fees.

On the other hand, WordPress is free and doesn’t charge you any fee for the items you sell.

Unlike Gumroad, WordPress gives you the freedom to sell anything online, including physical versions of your digital goods. Plus, you can use any payment gateway you want and promote your website freely.

To learn more, see our complete WordPress review with pros and cons.

Important: When we say WordPress, we are talking about WordPress.org aka self-hosted WordPress, and not WordPress.com which is a hosting platform. For more details, please see our article on the difference between WordPress.com vs. WordPress.org.

That being said, here is a quick overview of the things we’ll cover to switch from Gumroad to WordPress.

1. What Do You Need to Switch from Gumroad to WordPress?
2. Setting up Your WordPress Website
3. Setting up Payment Gateway
4. Importing Gumroad Products in WordPress
5. Moving Subscription Products From Gumroad to WordPress
6. Choose and Customize Your WordPress Theme
7. Customize Easy Digital Download Emails
8. Growing Your Business in WordPress

Ready? Let’s get started.

Step 1. What Do You Need to Switch from Gumroad to WordPress?

You’ll need the following things to switch from Gumroad to WordPress.

• A domain name – This will be your website’s address on the internet (e.g. wpbeginner.com)
• A web hosting account – This is where all your website files will be stored. All websites on the internet need hosting.
• Free Easy Digital Downloads plugin for WordPress
• 30 minutes of your time.

Normally, pricing for a web hosting account starts at $7.99 per month.

Luckily, the folks at SiteGround have agreed to offer WPBeginner users a generous discount on eCommerce-ready hosting.

Basically, you can get started for $2.99 per month.

→ Click here to Claim this Exclusive SiteGround offer ←

If for some reason, you don’t want to use SiteGround, then you can also install WordPress on other hosting companies like Bluehost, Hostinger, and WP Engine following a fairly similar process.

Let’s go ahead and walk through how to purchase your domain, web hosting, and SSL certificate.  

First, you need to visit the SiteGround website and choose a plan by clicking on the Get Plan button.

After that, SiteGround will ask you to enter a domain name for your website. 

You can look up a domain name or if you already have one then you can add that as well.

If you don’t already have a name in mind, then you can see our guide on how to choose the best domain name.

Lastly, you will need to add your account information. You will also be able to purchase some optional extras. 

You can always add these extras at a later date if you decide that you need them. If you’re unsure then we recommend skipping this step. 

You can now finish the setup by making the payment.

After that, you will get an email from SiteGround with a link to log in to your hosting account control panel.

From here, switch to the websites tab and click on the WordPress Admin button next to your website.

This will take you to the WordPress admin area of your website where you’ll notice Easy Digital Downloads pre-installed on your website.

Step 2. Setting up Your WordPress Website

By default, WordPress does not come with eCommerce shopping cart functionality.

If you followed our advice and signed up with SiteGround, then your WordPress site will now have Easy Digital Downloads installed which provides all the Gumroad features you’ll need to sell digital goods.

On the other hand, if you are using some other WordPress hosting provider, then you’ll need to install Easy Digital Downloads first.

Simply, install and activate the Easy Digital Downloads plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.

Note: For the sake of this tutorial, we are using the free version of Easy Digital Downloads. There is also a premium version that comes with additional features and priority support.

Upon activation, you need to visit Downloads » Settings page in your WordPress admin area to set up your store.

First, you need to provide a business name and type.

After that, enter your business address and country. This information is used for calculating taxes.

Finally, click on the ‘Save changes’ button to store your settings.

Next, you need to switch to the ‘Currency’ tab and select the default currency you want to use on your store.

Don’t forget to Save your changes to store your settings.

Step 3. Setting up Payment Gateway

In order to accept payments online, you’ll need to set up a payment gateway provider.

Easy Digital Downloads supports PayPal, Stripe, and Amazon payment gateways by default. You can also add support for additional payment gateways using add-ons.

To set up payments, simply switch to the Payments tab under the plugin settings.

From here, you need to select the payment services you want to use. You can choose more than one payment service if you want.

We recommend using Stripe since it lets you accept credit cards from anywhere in the world.

After that, select a default payment gateway and check the payment method icons you want to display on checkout.

Finally, click on the Save changes button to store your changes.

After that, you need to click on the individual payment gateway tabs to configure them.

For instance, clicking on Paypal will show you a button to connect your PayPal account.

Similarly, you can switch to the Stripe tab and click on the ‘Connect with Stripe’ button to set it up.

Step 4. Importing Gumroad Products in WordPress

The next step is to import the products from Gumroad to Easy Digital Downloads in WordPress.

Unfortunately, Gumroad does not provide an easy way to export your product data in a WordPress-compatible format.

You’ll need to manually move your products from your Gumroad account to Easy Digital Downloads.

To create your first digital product, go to the Downloads page and click on the ‘Add New’ button at the top.

You can now type a name for your product into the ‘Enter download name here’ field. Below that you can provide details of your item.

Feel free to use images, videos, emojis, and text to write a compelling description. You can also just copy and paste the description from your Gumroad product.

Tip: Learn how to use the WordPress block editor to create beautiful content layouts.

You can also organize your downloads into categories and tags. This helps users browse and discover product downloads that interest them.

You also need to provide a download image, this will be the main featured image for your download and will be displayed in different locations on your website.

Feel free to use the image you used for your Gumroad product.

Below the editor, you will find the Download options. First, you can set the download price.

After that, you can choose the download type. EDD supports both single downloads and bundles as download types.

Below that, you can provide the download file name and then click on the Link button in the File URL field to upload your download file.

If you need to add more files to a bundled product then click on the ‘Add New File’ button to add them.

Finally, you can provide any optional download instructions or notes. These will be displayed on the purchase receipt and some plugins and themes may also use these instructions.

Once you are finished, simply click on the ‘Publish’ button at the top right corner of the screen to publish your download.

This will make your download publicly available for purchase.

Once published, you can click on the ‘View Download’ button to see your download product in action.

Here is how it looks on our test site.

Repeat the process to move all your products from Gumroad to your WordPress website.

Step 5. Moving Subscription Products From Gumroad to WordPress

Some users sold subscription-based downloads on Gumroad. Basically, customers purchased a membership plan to access downloads.

EDD offers recurring digital subscriptions as part of their Pro plugin which you can purchase from their website.

Alternatively, if you’re selling memberships or online courses, then the easiest way to sell these products is by using MemberPress. It is the best WordPress membership plugin on the market.

MemberPress allows you to sell membership subscriptions, file downloads, and even online courses.

For more details, follow our guide on how to make a membership website with step-by-step instructions.

Step 6. Choose and Customize Your WordPress Theme

Themes are the design templates for your WordPress website. They control how your website looks to the users.

There are thousands of free and paid WordPress themes that you can use on your website. However, this abundance can be a bit overwhelming for beginners.

To make things easier, you can pick a theme from our expert pick of the most popular WordPress themes.

Once you’ve chosen a theme, you can see our beginner’s guide on how to install a WordPress theme to get it live on your website.

Each WordPress theme comes with a bunch of options that allow you to customize it to your own needs. You can change colors and layout, as well as add your own images and logo.

After your theme is installed, you can use our guide on how to customize your WordPress theme to make it your own.

You can also use SeedProd to create a custom WordPress theme (without coding).

SeedProd is the best WordPress page builder on the market.

It also allows you to easily create any type of landing page, product page, and custom login page using a drag-and-drop interface.

Step 7. Customize Easy Digital Download Emails

Just like Gumroad, Easy Digital Downloads also relies on emails to send users to purchase receipts, account information, and download instructions.

However, since you are now selling on your own platform, you may want to use your own branding with those emails.

Simply go to the Downloads » Settings page and switch to the ‘Emails’ tab.

From here, you can provide a logo to be used in your emails.

Below that, you can add a name that will be used as the sender’s name. You can also provide an email address to send the email from.

We recommend using a business email address because it looks more professional. Your hosting provider can also offer a free business email address that you can use.

Lastly, you will need WP Mail SMTP plugin to configure your emails. It ensures that all your emails reach users’ inboxes and not end up in spam.

For more details, see our guide on how to set up WP Mail SMTP to improve email deliverability.

Once you are finished, don’t forget to click on the ‘Save changes’ button to store your settings.

Here is how a properly branded Easy Digital Downloads email would look like:

You can also customize the text of the emails by switching the to the ‘Purchase Receipts’ tab.

From here, you can enter a title, headline, and text for the purchase email receipts.

Below that you will find a bunch of tags that you can use inside the email template.

You will be able to display dynamic information such as customer name, their downloads, and receipt by using the tags provided beneath the text field.

Step 8. Growing Your Business in WordPress

A big advantage of moving from Gumroad to WordPress is the ability to use a ton of free and paid tools to grow your business.

Following are some of the must-have WordPress plugins that will help you sell more downloads.

• WPForms Lite – the best WordPress contact form plugin that helps you easily add any type of form to your website.
• All in One SEO Lite – The best WordPress SEO toolkit that helps you get more visitors from search engines.
• OptinMonter – It is the best conversion optimization software that helps you convert website visitors into paying customers.
• MonsterInsights Lite – Allows you to easily install Google Analytics and see how much traffic your downloads are getting.
• PushEngage –  is the best push notification software, which allows you to send personalized notifications to users. You can announce new downloads, sale events, or special offers.
• AffiliateWP – Run your own affiliate program and partner with marketers to help you sell more downloads with affiliate marketing.

We hope this article helped you learn how to easily switch from Gumroad to WordPress. You may also want to see our article on growing your business on a shoestring budget or take a look at our ultimate WordPress SEO guide.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Switch from Gumroad to WordPress (Step by Step) first appeared on WPBeginner.

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