As a blogger, or rather, an aspiring blogger, your main motive would be to attract an audience that believes in your work, which in turn would make you and your blog a resounding success.
Your blog may have a niche and you will have a specific target audience for that niche. You need to make your services available as per the demands of your readers. You need to keep in mind what your readers want from you. If you are able to craft their needs into services, your chances of making a sale will be much higher.
Make your sale offers as clear as possible. You may lose a potential client if you trick them into clicking a link that may not give relevant results. By doing so, you may get a click but you will lose your audience’s trust.
To explore the number of ways to sell your services through your blog, we chose “Selling services through blogging” as the topic for this week’s #ShoutersChat.
In this week’s #ShoutersChat, we discussed the services that you are already selling or planning to sell through your blog. We also talked about the price that needs to be set for all your services and the number of clients that you would like to target per month.
Here is a recap of each question and the top answers by Shouters.
Q1. What services are you selling/planning to sell through your blog?
From the Shouter community:
A1) Currently I'm helping peoples to build their site and solve the issues they face as a paid service. In future, I'm planning to sell eBooks about Marketing and Blogging. #ShoutersChat
— Bishnu Mahali (@itsBishnuMahali) March 24, 2018
Q2. How can someone pick the services that they want to offer to their readers?
From the Shouter community:
A2) Before you pick services you want to offer, create a brief list of everything that you know in your niche, next identify which are suitable for offering as service, next come up with a reasonable price for the service. #ShoutersChat
— Nirmal Kumar (@nirmal_kumar_a) March 24, 2018
A2) The best way to find out what services a person or business should sell is to understand the needs of their audience. You can take benefits of Analytics, Surveys, Polls or you can ask them directly… #ShoutersChat
— Bishnu Mahali (@itsBishnuMahali) March 24, 2018
Q3. How should one decide the price point of the service(s)?
From the Shouter community:
A3) This is the toughest part for me. As a freelancer I was always confused how should I price my services. Later I decided to do it by finding the average price of others providing the same service and gradually increasing till a point where I start to listen no. #ShoutersChat
— Bishnu Mahali (@itsBishnuMahali) March 24, 2018
Q4. What should be the sales funnel of selling a service?
From the Shouter community:
A4) It starts right with your blog post, directing them towards your landing page and then selling your service. #ShoutersChat
— Nirmal Kumar (@nirmal_kumar_a) March 24, 2018
A4. First you bring them to your content. From content you make them your subscriber, reply to their emails, give them some personal help. Then finally after giving all the value, you pitch them your service. #ShoutersChat
— ShoutMeLoud (@shoutmeloud) March 24, 2018
Q5. How many clients per month do you want for your services?
From the Shouter community:
A5) I'm handling 12 clients this month. I would like to have 15-20 by the next month. But after that I will need more partners and maybe a team. #ShoutersChat
— Bishnu Mahali (@itsBishnuMahali) March 24, 2018
A5 .I prefer quality work with good price points.People who value what we bring to https://t.co/CYlwkoac3I I actually pick projects according to whether they meet !)Brand value
2)What they need from us
3)What is their budget
4)Are they rude or mean #Shouterschat— DrAmrita BasuMisra👼 (@misra_amrita) March 24, 2018
Join Us Every Saturday on #ShoutersChat
That is it for this week. We’d love to see you in the next session of #ShoutersChat.
#ShoutersChat happens every Saturday at 7 PM IST.
If you like, you can answer the above questions in the comments section below. I’d love to hear your thoughts!
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Selling Services Through Blogging – A #ShoutersChat Recap is a post from ShoutMeLoud - Shouters Who Inspires
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